Accent colour, toolbar and call to action
Customize your viewer's appearance with a branded accent colour, toolbar theme, and a call-to-action button for Pro accounts.
The Pro plan adds extended viewer branding controls beyond the Basic logo and background customization. You can set an accent colour for the viewer's controls, choose a toolbar theme, move the EveryPage badge, and add a call-to-action button that points viewers at a specific URL. All four live in the Branding panel of Configure & Share.
Every field described here is Pro-gated and enforced server-side; saving any of them from a Free or Basic account is rejected with 403 Forbidden.
Accent colour
The accent colour recolours the viewer's own controls: the page scrubber thumb and its focus outline, and the progress bar in swipe mode. It does not restyle toolbar buttons, document text, or links inside your PDF. You provide the value as a hexadecimal colour code in the form #RRGGBB, where each pair of characters represents the red, green, and blue channels in hexadecimal (0–F). For example, #FF6B35 is a vibrant orange, and #1E3A8A is a dark blue.
The colour must be exactly six hexadecimal digits following the hash, in either case. No shorthand (like #F63), RGB notation, or named colours are accepted.
If you set no accent colour, the controls use the stock EveryPage accent.
Toolbar theme
The toolbar—the strip above the page carrying the page controls, and in flipbook and magazine modes the zoom and fullscreen buttons—respects your choice of light or dark appearance, or keeps the stock theme.
| Value | Behavior |
|---|---|
light | White toolbar and buttons |
dark | Dark toolbar with light text |
auto | The stock toolbar (default) |
If you do not set a toolbar theme, it defaults to auto, which is stored as an empty value—the stored setting only records an explicit light or dark. EveryPage does not follow the reader's system light/dark preference; auto means the stock appearance, not an automatic switch.
Swipe mode renders no toolbar, so the theme has no visible effect there.
Badge position
The EveryPage badge—a small "Made with EveryPage" mark linking back to EveryPage—sits in a corner of the viewer. Repositioning it is Pro; hiding it entirely is a Basic feature described in branding and logo. Free-tier documents always show it.
The badge position takes one of four values: tl (top left), tr (top right), bl (bottom left), or br (bottom right). If you do not set a position, it sits in the bottom-left corner.
Call-to-action button
A call-to-action button is a clickable element overlaid on your document that directs viewers toward a specific URL—typically a sign-up form, a product page, or a contact link. This is a Pro feature and is rendered only for viewers of Pro-owned files. It opens in a new tab.
In swipe mode the button is replaced by a persistent swipe-up affordance at the bottom of the screen that opens the same call to action in a story-style sheet; the position setting below does not apply there.
Required fields
The CTA requires two fields, and the button is withheld from the viewer until both are valid:
- Label: The button text (1–40 characters, counted in characters rather than bytes). This is what viewers see and click.
- URL: The destination link. It must be an
https://URL with a host—http://and every other scheme are rejected. This is stricter than the logo link, which also acceptshttp://, because the CTA is the one control the viewer is actively pushed to click.
Style
The button style determines its visual presentation:
| Value | Appearance |
|---|---|
solid | Filled button (default) |
outline | Light fill, with the colour on the border and label |
If you do not set a style, it defaults to solid.
Colour
The button colour is set as a hexadecimal code in the form #RRGGBB, using the same format as the accent colour. This colour is applied to the button fill (for solid style) or to the border and text (for outline style). If you do not set a colour, the button uses your accent colour; with neither set, it falls back to the stock EveryPage accent.
Position
The button position determines where it appears on the viewer:
| Value | Position |
|---|---|
tl | Top left corner |
tr | Top right corner |
bl | Bottom left corner |
br | Bottom right corner (default) |
bar | Full-width bar at the bottom of the viewer |
If you do not set a position, the button sits in the bottom-right corner. The bar option spans the full width along the bottom edge of the viewer.
Plan tier enforcement
The server validates your plan at save time and rejects the whole settings save if your account is on Free or Basic. The plan is checked again when the viewer page loads, so a downgrade takes effect immediately rather than at your next save:
- Pro → Basic: the accent colour, toolbar theme, badge position, and CTA stop being served; the Basic appearance settings (background, logo, page styling, swipe behaviour) keep rendering.
- Pro → Free: no viewer customization is served at all, and readers see the stock viewer.
Nothing is deleted in either case. Your stored settings survive the downgrade and render again as soon as you return to Pro.
Related guides
- Branding and logo — customize your background and logo, and hide the EveryPage badge
- Viewer modes — choose how your document is displayed
- Plans and limits — reference for Pro features and restrictions